People want to buy famous brands of clothes, cars, and other items. Reasons? Is it positive or negative?

It has been seen that most, especially young and middle-aged people wish to procure branded lifestyle items. The following paragraphs will discuss the reasons and if this is an advantageous or disadvantageous development.

Branded items such as clothes, vehicles, and electronic gadgets are often considered synonymous with achievement, success, and status. People purchase brands to show off their status. It is human nature to feel happy when they are powerful. Carrying branded items make them feel superior and powerful, for it shows that they can afford high-end products. It also
The other reason people wish to own luxury branded things is these brands provide the best quality and services. The brands strive to come up with the best designs and facilities. Moreover, these companies are generally highly committed to their customers and respond quickly to tackle customer requests.

I believe it can be a positive and negative trend and depends on why something is purchased. On the one hand, markets are loaded with numerous items in every category, which can confuse a buyer. It becomes easy to select a branded item, for a purchaser is sure of the quality, rates, and after-sales service. Although, investment in luxury goods only to show off status is not healthy for self and community. A constant display of branded and costly items makes those people feel bad about their situation that can not afford such things. There have been instants when teenagers were found to be involved in criminal activities only because they wanted some luxury things to impress their friends.

To sum up, there has been an inclination towards purchasing luxury goods, which has advantages and disadvantages both, many of which have been mentioned in this essay.